Gangnam's COEX convention centre and Samsung Hall anchor Seoul's most affluent district (520,000), made globally famous by Psy's 2012 hit. The entertainment venues and K-pop agencies create Korea's premium commercial hub.
Gangnam's COEX Artium seats 3,000 in Seoul's wealthy southern district of 540,000. The 'Gangnam Style' neighbourhood concentrates K-pop industry offices, premium clubs, and entertainment facilities while SMTOWN Theatre adds idol-focused programming. Luxury and entertainment intersect in Korea's most affluent district.
